Business Development Associate
Updated on : 07 Sep 2018 - New Delhi , India

Globe Publication Private Limited is a leading subscription agency with a strong presence in South and South-East Asia. For over five decades, Globe publication has worked closely with publishers and subscribers to empower organizations with information. We represent some of the worlds most well known & established academic societies and publishers and help them reach their targeted audience in India, Thailand, Malaysia among others. The Globe Publication network consists of 13 offices spread over 7 countries.

Essential Job Functions & Responsibilities

To increase our India customer base and revenue in Indian libraries.

Proactively identify sales opportunities and contact prospective customers, manage long-term sales cycle and negotiate with buyers in the library environment. Support end-users and faculty experts by conducting product demonstrations

Main duties include:

  1. New business opportunities:
  • Research new and existing markets to identify prospective customers.
  • Conduct cold calling, explore potential business, generate new leads and develop prospect lists
  • Secure new customer accounts, close sales within specified territory and accomplish targets.
  • Contact new and existing customers to arrange consultative sales visits.
  1. Business Development:
  • Travel to Universities, Institutions and other organizations throughout specified territory to build relationships with existing clients as well as establishing relationships with new ones.
  • Use a variety of sales and presentation techniques such as PowerPoint and live site demonstrations to support library visits.
  • Increase turnover and customer base by meeting or exceeding monthly, quarterly and annual targets set by Head Office.
  • Maintain advanced product knowledge and keep informed about current industry trends.
  • Conduct regular territory planning, forecasting and effective management of opportunities
  1. After sales/team support
  • Ensure new contacts are added onto the CRM database.
  • Update entries on the CRM system and work with Sales/Customer Support team to ensure CRM information is accurate.
  • Work with Sales/Customer Support team to resolve any client issues that arise.

Additional duties:

  • Participate in industry conferences.
  • Sales cover of other territories where appropriate to ensure opportunities are monitored and closed down in a timely manner
  • Take on additional duties and responsibilities, as needed


  • Minimum 2 years experience in sales/marketing, preferably in publishing and library sciences/online databases.
  • Strong organizational and project management skills with a demonstrated ability to manage multiple projects and deadlines simultaneously
  • Excellent written and verbal communication skills and advanced presentation skills at all levels of business
  • Effective relationship management skills and the ability to form strong relationships and partnerships both internally and externally.
  • Highly organized, professional, confident, and goal oriented. Able to work independently and as part of a team
  • Previous experience with CRM software helpful.

The position will have 30-40% yearly travel.